Collecting ideas from social networks

Scott Annan’s recent post on community driven software got me thinking about ways that companies can gain insights for product directions. For the most part, social networks are generating some great discussion when it comes to technology. Although I’m not sure much of it comes in the CRM space, I think that there are still great opportunities to use social networks to collect ideas.

It seems that most of the innovation is happening in the social networking space. Not only are the features getting better but they are also “training” people on how to use web based technology. That being said, why not use that knowledge to improve the features in your own applications.

Aside from just the technology, as social networks begin to mature, there is so much more diversity in the topics that are being discussed than there was three years ago. The good news is that social networks are great places to pick up ideas for use in all sorts of projects. The bad news is that in some cases you have to slog through a lot of low value content to find the good stuff. However if you can find the right people it may make a huge difference.

Photo: Spatialk

This entry was posted on Tuesday, July 1st, 2008 at 11:51 pm and is filed under Misc.... You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.