Twitter – Make It Easier for Me to Follow

Here is one of dozens of emails I get daily from twitter:

twitter.pngThis drives me nuts!  Here is what I (now) know about Doug Scott:

  • He is the President of OgilvyEntertainment – which I assume is part of Ogilvy & Mathers
  • He has a lot of followers and follows a lot of people
  • He has said 59 things on twitter
  • Someone I don’t really know (but follow) “follows” him
  • Some other people I don’t know follow him

I get dozens of these a day.  I have no idea if I should follow Doug Scott.

Why can’t twitter tell me the kind of stuff that Doug talks about?  Will he tweet about the agency world?  Emerging news?  Who he’s having a latte with?  I have very little context.

Twitter would win me over with two changes – one is simple, and one would be a major shift:

1. Show me the last 5 tweets and let me use this as an indicator: This would enable me to decide if his comments are interesting AND (hopefully) reduce the crap that Twitter trolls write so that I could avoid following “people” like AwesomeCarsForCash.

2. Give me some categories that David tweets about: Make hashtags more fundamental to Twitter.  In fact, let me and David choose 1-6 hashtags and let me categorize each of my tweets and people can subscribe only to the tweets they want to.  For instance, I would use the categories #EmergingTech #entrepreneurship #startup #Ottawa #bitching #friends.  Some of my tweets could be interesting to very different people.

If twitter could achieve this, I’d use twitter a whole lot more (and love it).

Reader Comments:

  1. Zaki Usman

    Good observation. They should integrate with Klout to present some kind of Analysis at the very least.

    Posted: March 30, 2011 at 10:09 am

  2. Ben Smith

    Hey Scott!

    Sounds like you want twitter to provide a hybrid of Topify and wefollow.

    I use topify to take care of your #1 recommendation – it shows last 5 tweets. It does help to determine the type of content they are sharing. A useful addition would be a summary cloud that shows the most used words / hashtags to provide more context.

    Your #2 rec seems like the spirit of what wefollow was intended to achieve.

    I agree that this type of info would be a valuable addition to make twitter more usable.

    Ben

    Posted: March 30, 2011 at 11:22 am

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